"My daughter started sleeping longer stretches the first night we used the Swaddle Up. The arms-up position looks strange at first but she instantly settled, it has changed everything."

Imogen T.

Swaddle Up™ Original

"As anxious first-time parents we researched everything. Love to Dream was recommended by our midwife and our paediatrician. The TOG system makes dressing for sleep so much less stressful."

Marcus & Lena K.

Swaddle Up™ 2.5 TOG

"Bought as a gift for my sister. She has now bought three more in different TOG ratings. Honestly the most useful baby gift I have ever given anyone."

Priya N.

Newborn Gift Set

"Magic in a swaddle. A game changer for baby sleep, keeps them nice and secure ensuring they have a longer, better sleep."

Ashli S.

Swaddle Up™ Original